Chilis strategic market entry plan Essay Example | Topics and Well Written Essays - 4000 words

Chilis strategic market entry plan - Essay Example The initial step begins with identifying the foreign market that the firm wants to explore in. This decision is based on a number of strategic alternatives that underline the market opportunities and strategic orientation of the firm based on defined market needs. Once the decision of the foreign market is made, the next step involves identifying the market entry mode. This involves crucial decision on the firm’s choice of market entry mode and the decision is guided by several factors that require a deeper understanding of the country’s political and legislative environment. The report provides an insight into the market entry plans and strategic marketing alternatives that Chili’s will adopt in order to enter and establish its operations in London markets. The previous report analyzed the market environment and global marketing strategies that can help Chili’s strengthen its market position in London. This report explores the various market entry strateg ies that would be most appropriate for Chili’s and then identifies the marketing mix alternatives available to the company. The report also provides an insight into the suggested organization structure and a review the role of logistics and supply chain in the successful operations of the firm. The findings and recommendations of the report is supported by theoretical models and frameworks that help in explaining the decision making process and its viable impacts. The findings and recommendations of the report is supported.

Introduction to Law and Contracts Essay Example | Topics and Well Written Essays - 750 words

Introduction to Law and Contracts - Essay Example An agreement that is binding to one party and at the option of the other party is a voidable contract. For a contract to be valid, the objective must be legal. An objective can be unlawful if the law forbids it, it is fraudulent, and the court considers it to be immoral or against public policy. Agreements opposed to public policy can be banned by law to protect the public interests (Walston-Dunham, 2009). Acts that are contrary to public policy are void. Some of the acts considered to be against public policy include transacting with an enemy country and interfering with the administration of justice. The law of the contract is based on the doctrine of equity and substance of common law. Among its main elements are offer, acceptance, lawful consideration, capacity to contract, intention to create a legal relationship, capacity to contract, legal formalities, lawful objects possibility of performance, and, not expressly, the declared void. In this scenario, Chappelle is the defendant while on the other hand; Mustafa, who is his former manager, is the plaintiff. Chappell who is an actor and a comedian is sued for breach of contract. Chappelle and Mustafa entered into a management agreement on September 2005. Moreover, the two parties did not reduce their contract in writings, and for this, it is an oral agreement. By this, the defendant can deny the allegations charged against him because there is no evidence of the agreement passed. Mustafa is now suing Chappelle for stiffing him over $864,500, and is therefore, seeking monetary compensation. On the other hand, Chappelle claims that Mustafa’s incompetency made him lose millions of dollar (Abramovitch, 2005). In this case, the presence of witnesses may be assistive in proving the legality of the contract. However, every contract has its terms and condition, and if one party breaches this, then they should face the consequences. In Chappelle’s case, terminating Mustafa’s